In this video, 10 different food labels, including "natural," "fresh," "free range," and other widely used labels--are critiqued by Urvashi Rangan, Ph.D., who leads the Consumer Safety and Sustainability Group for Consumer Reports.
Rangan joined Consumers Union in 1999 and developed a website, called Eco-labels, to evaluate environmental claims on food and other product labels. Now this databased content is part of GreenerChoices.org and also is available as an iPhone and iPad app.
As one of the world's most trusted testing, publishing, and advocacy organizations, Consumer Reports is fighting for a much-improved food supply where:
• Hazardous chemical and contaminants are removed. • Dangerous imported food doesn’t reach our borders. • Domestic production and processing plants are frequently inspected. • Recalled food is immediately pulled from store shelves.
To ensure the safety and sustainability of the food supply, Consumer Reports is seeking to raise $10 million over the next five years to:
• Increase the number, quality, and types of food testing projects • Cover emerging health hazards like arsenic in children’s juice • Educate new generations of consumers through new media channels